Herbert Newton Casson

This book is a treatise on advertising as it was in the United States in 1911."This book is the first attempt, as far as I know, to app…

Twenty short nonfiction works chosen by the readers. "Not one of us actually thinks for himself, or in any orderly and scientific manne…

"There has always been a tendency on the part of men of brains to look with contempt on women's work in the arts." Screenwriter an…